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<channel>
	<title>joannazofiaka</title>
	<link>https://joannazofiaka.com</link>
	<description>joannazofiaka</description>
	<pubDate>Fri, 28 Jul 2023 08:38:27 +0000</pubDate>
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		<title>Home</title>
				
		<link>https://joannazofiaka.com/Home</link>

		<pubDate>Fri, 14 Sep 2018 10:41:15 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Home</guid>

		<description>Nice to meet you! Since you're here, take a look at some of my works 



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	<item>
		<title>Pelephone</title>
				
		<link>https://joannazofiaka.com/Pelephone</link>

		<pubDate>Thu, 08 Jun 2023 19:03:47 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Pelephone</guid>

		<description>Pelephone&#38;nbsp;
&#38;nbsp;
Client: Pelephone 5GYear: 2023
Agency: Firma, Tel AvivMedia: print, digital
Role: brand design lead

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/31995adc1c1ad52f0f0569c91d3885697931252022afb39ffbf12a4dbf011398/Pel-Photo-Animations-01.gif" data-mid="183459917" border="0"  src="https://freight.cargo.site/w/1000/i/31995adc1c1ad52f0f0569c91d3885697931252022afb39ffbf12a4dbf011398/Pel-Photo-Animations-01.gif" /&#62;








	
	I redesigned the brand for Pelephone, the largest mobile phone provider in Israel. I gave their logo and language a modern update using a sleek font called Ploni and a new vibrant shade of blue inspired by Yves Klein's "totally blue" world.


	




&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/2b038e88ed2a85959b4d1506b0c7f47efda2aaa50be9cbfc33528731acb97226/mockups.png" data-mid="181711056" border="0"  src="https://freight.cargo.site/w/1000/i/2b038e88ed2a85959b4d1506b0c7f47efda2aaa50be9cbfc33528731acb97226/mockups.png" /&#62;




	
	The graphic language and semantic marker build upon the central and iconic logo shape, which remains unchanged. However, I flipped its direction to create a sense of forward movement when perceived in Hebrew (from right to left) instead of the opposite direction.
	

	&#60;img width="2152" height="1290" width_o="2152" height_o="1290" data-src="https://freight.cargo.site/t/original/i/4351f5672964bf5a15b487b3ee3254ef6f6294976b9aa15c0fbb61b999ead771/Screenshot-2023-06-11-at-12.01.19.png" data-mid="181704191" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/4351f5672964bf5a15b487b3ee3254ef6f6294976b9aa15c0fbb61b999ead771/Screenshot-2023-06-11-at-12.01.19.png" /&#62;
&#60;img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/765882baae5cc9b720f8c07ba19df696a8227d1fe2bf3bc95bc3e122419f38e5/mockups_all9.jpg" data-mid="182772716" border="0"  src="https://freight.cargo.site/w/1000/i/765882baae5cc9b720f8c07ba19df696a8227d1fe2bf3bc95bc3e122419f38e5/mockups_all9.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2df653d9a37f59f08e7868ee130e0da971f34c083eb2f74ec4cdfb42309caaa9/work_723_work_body_eng_13_1_1687951375-2.gif" data-mid="186321727" border="0"  src="https://freight.cargo.site/w/1000/i/2df653d9a37f59f08e7868ee130e0da971f34c083eb2f74ec4cdfb42309caaa9/work_723_work_body_eng_13_1_1687951375-2.gif" /&#62;

&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/6003cc9ed676b2d1984b501f0cde42f49915f70d15c03fb2802ec54f76c8e2dd/mockups_pelephone4.png" data-mid="181508127" border="0"  src="https://freight.cargo.site/w/1000/i/6003cc9ed676b2d1984b501f0cde42f49915f70d15c03fb2802ec54f76c8e2dd/mockups_pelephone4.png" /&#62;

&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/aac1ad35a7cd6635bb0ba8f87e51837cb889cd38216e8df50749954e7ede3ba4/mockups_pelephone3.png" data-mid="181508128" border="0"  src="https://freight.cargo.site/w/1000/i/aac1ad35a7cd6635bb0ba8f87e51837cb889cd38216e8df50749954e7ede3ba4/mockups_pelephone3.png" /&#62;



	&#60;img width="1308" height="1566" width_o="1308" height_o="1566" data-src="https://freight.cargo.site/t/original/i/da3b12ff1a03f6d75086d5c3cb3d10712167768c3b64c8255e0f7ecf38a384b1/Screenshot-2023-06-08-at-22.06.46.png" data-mid="181508276" border="0"  src="https://freight.cargo.site/w/1000/i/da3b12ff1a03f6d75086d5c3cb3d10712167768c3b64c8255e0f7ecf38a384b1/Screenshot-2023-06-08-at-22.06.46.png" /&#62;
	






The main focus was on emphasizing fast and reliable connectivity. The new look is minimalistic yet flexible, making it easy to use in different formats and for various purposes.
	


	&#60;img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/4689ecd6580a9c919c50dff4baa6ea966e40511f7ccb610ce43058ca21ba5fbf/mockups_all12.jpg" data-mid="182772719" border="0"  src="https://freight.cargo.site/w/1000/i/4689ecd6580a9c919c50dff4baa6ea966e40511f7ccb610ce43058ca21ba5fbf/mockups_all12.jpg" /&#62;
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&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/ab51a935281540da97e74a8f401d69d2af0831b277503b1c4888ad5dee39d329/mockups_pelephone7.png" data-mid="181508122" border="0"  src="https://freight.cargo.site/w/1000/i/ab51a935281540da97e74a8f401d69d2af0831b277503b1c4888ad5dee39d329/mockups_pelephone7.png" /&#62;


	







The logo got a facelift and can be seen&#38;nbsp;in many versions. 
Here one of them with the grid I used.


	&#60;img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2344aa38c4893d06c80e0ac0ad7985e9f26490fb7682ba22205653edf6f8cb2b/Pelephone-Logo-1080x1080.gif" data-mid="183460158" border="0"  src="https://freight.cargo.site/w/1000/i/2344aa38c4893d06c80e0ac0ad7985e9f26490fb7682ba22205653edf6f8cb2b/Pelephone-Logo-1080x1080.gif" /&#62;

&#60;img width="1546" height="1554" width_o="1546" height_o="1554" data-src="https://freight.cargo.site/t/original/i/d31f2585d4cd31f4dcff7c806a36afe26df2797b1337d597c83df37653f2a988/Screenshot-2023-06-11-at-12.03.00.png" data-mid="181704187" border="0"  src="https://freight.cargo.site/w/1000/i/d31f2585d4cd31f4dcff7c806a36afe26df2797b1337d597c83df37653f2a988/Screenshot-2023-06-11-at-12.03.00.png" /&#62;


	
	
	


&#60;img width="2204" height="1402" width_o="2204" height_o="1402" data-src="https://freight.cargo.site/t/original/i/a0df9e24849b38b8a643679deab67518eed582395e1bb6c51318bf5521d34459/Screenshot-2023-06-11-at-13.08.06.png" data-mid="181707102" border="0"  src="https://freight.cargo.site/w/1000/i/a0df9e24849b38b8a643679deab67518eed582395e1bb6c51318bf5521d34459/Screenshot-2023-06-11-at-13.08.06.png" /&#62;



	
	The Icons shapes are a continuity of organic, “blown up” shapes coming from the logo
	
	





&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/389fd206b21fffaa60e5186652ea079110df79e36cc4968e0243b6c6a6fd81b2/work_723_work_body_eng_12_1_1687870489.gif" data-mid="183584995" border="0"  src="https://freight.cargo.site/w/1000/i/389fd206b21fffaa60e5186652ea079110df79e36cc4968e0243b6c6a6fd81b2/work_723_work_body_eng_12_1_1687870489.gif" /&#62;&#60;img width="2032" height="1576" width_o="2032" height_o="1576" data-src="https://freight.cargo.site/t/original/i/32117c15dda7429b9ecce36d63d3ece139b9c12c61fe3cabbb7818bb8752d2b2/Screenshot-2023-06-11-at-12.04.25.png" data-mid="181704183" border="0"  src="https://freight.cargo.site/w/1000/i/32117c15dda7429b9ecce36d63d3ece139b9c12c61fe3cabbb7818bb8752d2b2/Screenshot-2023-06-11-at-12.04.25.png" /&#62;&#60;img width="1920" height="1070" width_o="1920" height_o="1070" data-src="https://freight.cargo.site/t/original/i/4b483a48532767c8019684a1c9eeb96f6189acd97f366645d7315ff3a9b9e86d/work_723_work_body_eng_13_1_1687871887-2.jpg" data-mid="186321801" border="0"  src="https://freight.cargo.site/w/1000/i/4b483a48532767c8019684a1c9eeb96f6189acd97f366645d7315ff3a9b9e86d/work_723_work_body_eng_13_1_1687871887-2.jpg" /&#62;

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cabf13b980f54f313091ee57fd517ff0c7e664ce24d412c5abd8a1fce0587598/Pel-Mockups-Carousel.gif" data-mid="183459971" border="0"  src="https://freight.cargo.site/w/1000/i/cabf13b980f54f313091ee57fd517ff0c7e664ce24d412c5abd8a1fce0587598/Pel-Mockups-Carousel.gif" /&#62;

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	<item>
		<title>Mivtach Simon</title>
				
		<link>https://joannazofiaka.com/Mivtach-Simon</link>

		<pubDate>Mon, 30 Jan 2023 16:47:29 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Mivtach-Simon</guid>

		<description>Mivtach Simon - Insurance Agency&#38;nbsp;
Client:&#38;nbsp;Mivtach SimonYear: 2022
Agency: Firma, Tel AvivMedia: print, digital
 Role: brand&#38;nbsp;design lead






&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/23e5ad6c8bf90f1e74c79b3724d28ffca26d0c5eb91da909d3906991c4858e1c/MS_Logo_animation.gif" data-mid="166648074" border="0"  src="https://freight.cargo.site/w/1000/i/23e5ad6c8bf90f1e74c79b3724d28ffca26d0c5eb91da909d3906991c4858e1c/MS_Logo_animation.gif" /&#62;



	


	I created a branding language for Mivtach Simon - one of the biggest and oldest insurance agency in Israel - &#38;nbsp;that emphasizes the company's reliability, tradition and innovation, using the slogan "our passion for every detail is your security" to showcase their precision and attention to detail.
	



&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/d02647f99a6b8dcf7a0efe31374d1ec252a320772029bf34ef34b72717dbb58f/MS_Joanna_Route1_L-04.png" data-mid="166644120" border="0"  src="https://freight.cargo.site/w/1000/i/d02647f99a6b8dcf7a0efe31374d1ec252a320772029bf34ef34b72717dbb58f/MS_Joanna_Route1_L-04.png" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d427062e315787015ffc904aedcb3b5bf7705a07c83984d015a8b67fcb61749f/animacja_fin.gif" data-mid="166648198" border="0"  src="https://freight.cargo.site/w/1000/i/d427062e315787015ffc904aedcb3b5bf7705a07c83984d015a8b67fcb61749f/animacja_fin.gif" /&#62;


	The Logo
	The logo, which was a starting point of the language, had to depict the order and rythm. As the company has to function locally as well as internationally, I had to develop a signage that could funcion in both languages - hebrew and english. The main sign is latin initial letters of the agency - MS.
	


&#60;img width="4001" height="2251" width_o="4001" height_o="2251" data-src="https://freight.cargo.site/t/original/i/c29457b52a452d0743521b7e0ac729705f22dad9a277123da56dafefb84ff9b0/MS_Joanna_Route1_L-01.png" data-mid="166648729" border="0"  src="https://freight.cargo.site/w/1000/i/c29457b52a452d0743521b7e0ac729705f22dad9a277123da56dafefb84ff9b0/MS_Joanna_Route1_L-01.png" /&#62;

&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/df085beb06205afa792882652a3d498b91e6175529ed1e265da81f1fa10fb1f3/MS_Mockups3.png" data-mid="166642620" border="0"  src="https://freight.cargo.site/w/1000/i/df085beb06205afa792882652a3d498b91e6175529ed1e265da81f1fa10fb1f3/MS_Mockups3.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/d0e12ea8f5d121b50ddb6147534cb1cc9ca77cf9a399c8821b8a082f7e2ecb80/MS_Mockups2.png" data-mid="166642615" border="0"  src="https://freight.cargo.site/w/1000/i/d0e12ea8f5d121b50ddb6147534cb1cc9ca77cf9a399c8821b8a082f7e2ecb80/MS_Mockups2.png" /&#62;
&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/79176e6ca650b6dffec681a145e1d5f1eaa20e9be5c66d6b5599cdb09ae1a40b/Mockups_all22.png" data-mid="166643334" border="0"  src="https://freight.cargo.site/w/1000/i/79176e6ca650b6dffec681a145e1d5f1eaa20e9be5c66d6b5599cdb09ae1a40b/Mockups_all22.png" /&#62;

The outcome

	The illustrations made of shapes gave an opportunity to create a rich, flexible language. Together with a vivid palette, the result is young and innovative, yet gives an impression of a solid, trustworthy company.&#38;nbsp;

&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/e93a75e1a786596107bb7778f3f98bfb15de2cb4060ede684321541c2014d366/Mockups_all5.png" data-mid="166643488" border="0"  src="https://freight.cargo.site/w/1000/i/e93a75e1a786596107bb7778f3f98bfb15de2cb4060ede684321541c2014d366/Mockups_all5.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/6f51f6d046ef5ab9fdc6ea444b39d8b4015da7104fd23799d5bbe510dbe85784/Mockups_all6.png" data-mid="166643848" border="0"  src="https://freight.cargo.site/w/1000/i/6f51f6d046ef5ab9fdc6ea444b39d8b4015da7104fd23799d5bbe510dbe85784/Mockups_all6.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/afecd0191b053ebb130fc70cc128800e8ddd39c4338952271528485afa1c9414/MS_Mockups14.png" data-mid="166644559" border="0"  src="https://freight.cargo.site/w/1000/i/afecd0191b053ebb130fc70cc128800e8ddd39c4338952271528485afa1c9414/MS_Mockups14.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/8e9cbbc7680a0fba31818625a26ab1b3a2fe38a49a2f26418e80c6651f987604/MS_Mockups8.png" data-mid="166644549" border="0"  src="https://freight.cargo.site/w/1000/i/8e9cbbc7680a0fba31818625a26ab1b3a2fe38a49a2f26418e80c6651f987604/MS_Mockups8.png" /&#62;&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/a24f150ed7e0e3f6784041203c81f2c5fa6cdc79ce11b09ea8597ebe5fef6178/MS_Joanna_Route1_L-15.png" data-mid="166644338" border="0"  src="https://freight.cargo.site/w/1000/i/a24f150ed7e0e3f6784041203c81f2c5fa6cdc79ce11b09ea8597ebe5fef6178/MS_Joanna_Route1_L-15.png" /&#62;
&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/c687a2dc1f947fc59d2c65cdc58098eeac0151cc83aff302eeee28258fafd53d/Mockup_billboard.png" data-mid="166644326" border="0"  src="https://freight.cargo.site/w/1000/i/c687a2dc1f947fc59d2c65cdc58098eeac0151cc83aff302eeee28258fafd53d/Mockup_billboard.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/d81741f047326f9004bc0a33aacb14258988e60365673e4709829a9fad938e8b/Mockups_all11.png" data-mid="166645013" border="0"  src="https://freight.cargo.site/w/1000/i/d81741f047326f9004bc0a33aacb14258988e60365673e4709829a9fad938e8b/Mockups_all11.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/b35ac271b0e880424459c08ebaab578c05ad163e3e82c9280f83774f431c5508/Mockups_all10.png" data-mid="166643256" border="0"  src="https://freight.cargo.site/w/1000/i/b35ac271b0e880424459c08ebaab578c05ad163e3e82c9280f83774f431c5508/Mockups_all10.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/bf761bee9be943be23d8fe85f9212094bebe0345b39ae95f558bb2a59914de7a/Mockups_all13.png" data-mid="166643588" border="0"  src="https://freight.cargo.site/w/1000/i/bf761bee9be943be23d8fe85f9212094bebe0345b39ae95f558bb2a59914de7a/Mockups_all13.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/84fa01074e204397e5b9ae438378d5af570ddb058cf7a4b77f3241f0d646fdd5/Mockups_all25.png" data-mid="166643778" border="0"  src="https://freight.cargo.site/w/1000/i/84fa01074e204397e5b9ae438378d5af570ddb058cf7a4b77f3241f0d646fdd5/Mockups_all25.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/1ba618b0f6b2d3b00a07168e92263fb72397fb657d8ea6d0b7c1843ceee3f7f8/Mockups_all26.png" data-mid="166643466" border="0"  src="https://freight.cargo.site/w/1000/i/1ba618b0f6b2d3b00a07168e92263fb72397fb657d8ea6d0b7c1843ceee3f7f8/Mockups_all26.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/d961b66d48cbdc980b82668f8ff24348261d3295dd35cc9026583332907c06b2/Mockups_all24.png" data-mid="166643446" border="0"  src="https://freight.cargo.site/w/1000/i/d961b66d48cbdc980b82668f8ff24348261d3295dd35cc9026583332907c06b2/Mockups_all24.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/b6320be3c47bd237ac4de011e1cc0776c368891546022b793d2409f1e7d7bb54/MS_Mockups9.png" data-mid="166642713" border="0"  src="https://freight.cargo.site/w/1000/i/b6320be3c47bd237ac4de011e1cc0776c368891546022b793d2409f1e7d7bb54/MS_Mockups9.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/08164311260d4b083050f57217144be3de244f1c0e459015d374d1b30aba6583/Mockups_all20.png" data-mid="166643308" border="0"  src="https://freight.cargo.site/w/1000/i/08164311260d4b083050f57217144be3de244f1c0e459015d374d1b30aba6583/Mockups_all20.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/c384fe0fc10d4d08eeecec9cb1e99ea5c1afe747318131a402196429bb5a9762/Mockups_all23.png" data-mid="166645019" border="0"  src="https://freight.cargo.site/w/1000/i/c384fe0fc10d4d08eeecec9cb1e99ea5c1afe747318131a402196429bb5a9762/Mockups_all23.png" /&#62;&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/65eb1c166e877c723a097f400b4e8e6227c924b4a5f19c890d5eca0b5cab9ca6/MS_Joanna_Route1_L_Obszar-roboczy-1-kopia-7-copy.png" data-mid="166644137" border="0"  src="https://freight.cargo.site/w/1000/i/65eb1c166e877c723a097f400b4e8e6227c924b4a5f19c890d5eca0b5cab9ca6/MS_Joanna_Route1_L_Obszar-roboczy-1-kopia-7-copy.png" /&#62;&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/15558c617568a575c5b41224904c42bce03bcb7833ebaf9f3d807b043898771f/MS_Joanna_Route1_L_Obszar-roboczy-1-kopia-7.png" data-mid="166644140" border="0"  src="https://freight.cargo.site/w/1000/i/15558c617568a575c5b41224904c42bce03bcb7833ebaf9f3d807b043898771f/MS_Joanna_Route1_L_Obszar-roboczy-1-kopia-7.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/94f760fb26754324635f613c51d779e7210902b6c3a45fb4e5d2f1ce2d48b787/MS_Mockups19.png" data-mid="166651151" border="0"  src="https://freight.cargo.site/w/1000/i/94f760fb26754324635f613c51d779e7210902b6c3a45fb4e5d2f1ce2d48b787/MS_Mockups19.png" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Sony Music Culture Magazine #2</title>
				
		<link>https://joannazofiaka.com/Sony-Music-Culture-Magazine-2</link>

		<pubDate>Wed, 28 Jun 2023 16:10:04 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Sony-Music-Culture-Magazine-2</guid>

		<description>Illustrations for Sony Music Culture Magazine #2
Client: Sony Music MagazineYear: 2022
Agency: HatchMedia: print
 Role: concept, illustration

SMCM#2: Data, Clouds, Relationships and Music

&#60;img width="1181" height="1181" width_o="1181" height_o="1181" data-src="https://freight.cargo.site/t/original/i/0e36f8a5a7e6ddece07609f43bdf7b9f69026e81a804f9c84803ea3c7bdd86d7/Sony5.jpg" data-mid="183587547" border="0"  src="https://freight.cargo.site/w/1000/i/0e36f8a5a7e6ddece07609f43bdf7b9f69026e81a804f9c84803ea3c7bdd86d7/Sony5.jpg" /&#62;&#60;img width="1181" height="1181" width_o="1181" height_o="1181" data-src="https://freight.cargo.site/t/original/i/fdfafddb52244d7f7c854abc86fb9dab9f53859a023b7e26b737dde1bc58f655/Sony4.jpg" data-mid="183587548" border="0"  src="https://freight.cargo.site/w/1000/i/fdfafddb52244d7f7c854abc86fb9dab9f53859a023b7e26b737dde1bc58f655/Sony4.jpg" /&#62;&#60;img width="1181" height="1181" width_o="1181" height_o="1181" data-src="https://freight.cargo.site/t/original/i/b7fc952f4934965a7630072d788df9b1d070f13141cebfc9080151150173c7a9/Sony3.jpg" data-mid="183587550" border="0"  src="https://freight.cargo.site/w/1000/i/b7fc952f4934965a7630072d788df9b1d070f13141cebfc9080151150173c7a9/Sony3.jpg" /&#62;&#60;img width="1181" height="1181" width_o="1181" height_o="1181" data-src="https://freight.cargo.site/t/original/i/c77402f9a043042a6cdaacac621c03db247f07763a081e333b6115d7b7c7743b/Sony2.jpg" data-mid="183587554" border="0"  src="https://freight.cargo.site/w/1000/i/c77402f9a043042a6cdaacac621c03db247f07763a081e333b6115d7b7c7743b/Sony2.jpg" /&#62;&#60;img width="1181" height="1181" width_o="1181" height_o="1181" data-src="https://freight.cargo.site/t/original/i/77c37a66789f79aa68609dfd45f953abeec5e3eef29188b4e750bb0610cd974d/Sony.jpg" data-mid="183587558" border="0"  src="https://freight.cargo.site/w/1000/i/77c37a66789f79aa68609dfd45f953abeec5e3eef29188b4e750bb0610cd974d/Sony.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Moov</title>
				
		<link>https://joannazofiaka.com/Moov</link>

		<pubDate>Fri, 28 Jul 2023 08:38:27 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Moov</guid>

		<description>Client: Moov
Field: Insurance, automotiveYear: 2022
Agency: Firma, Tel AvivMedia: print, digital
Role: illustration

&#60;img width="3024" height="1698" width_o="3024" height_o="1698" data-src="https://freight.cargo.site/t/original/i/a9a6b6da2434bc47ca62899f89dfdf7b6ceb8d0daec07aed19ff38f7efd521ab/Screenshot-2023-07-28-at-11.41.21.png" data-mid="186322423" border="0"  src="https://freight.cargo.site/w/1000/i/a9a6b6da2434bc47ca62899f89dfdf7b6ceb8d0daec07aed19ff38f7efd521ab/Screenshot-2023-07-28-at-11.41.21.png" /&#62;&#60;img width="1164" height="780" width_o="1164" height_o="780" data-src="https://freight.cargo.site/t/original/i/f5a5071f70766f0e4b3e419b3b260bac742d54cc80e1b45496d2195c6ae02a28/37753_Moov_Brandbook_d_6.jpg" data-mid="186322070" border="0"  src="https://freight.cargo.site/w/1000/i/f5a5071f70766f0e4b3e419b3b260bac742d54cc80e1b45496d2195c6ae02a28/37753_Moov_Brandbook_d_6.jpg" /&#62;&#60;img width="3223" height="2160" width_o="3223" height_o="2160" data-src="https://freight.cargo.site/t/original/i/b37e2ad90eacdbe28b2ca43f11fed7b71a4784b1260fbeb474412fe5a08f9238/37753_Moov_Brandbook_d_5.jpg" data-mid="186322071" border="0"  src="https://freight.cargo.site/w/1000/i/b37e2ad90eacdbe28b2ca43f11fed7b71a4784b1260fbeb474412fe5a08f9238/37753_Moov_Brandbook_d_5.jpg" /&#62;&#60;img width="3223" height="2160" width_o="3223" height_o="2160" data-src="https://freight.cargo.site/t/original/i/b15d1f78cc4c504b58f5b451571d23f42b5bf94cf39e55a4915867ed3f0285b6/37753_Moov_Brandbook_d_e.jpg" data-mid="186322073" border="0"  src="https://freight.cargo.site/w/1000/i/b15d1f78cc4c504b58f5b451571d23f42b5bf94cf39e55a4915867ed3f0285b6/37753_Moov_Brandbook_d_e.jpg" /&#62;&#60;img width="1946" height="1305" width_o="1946" height_o="1305" data-src="https://freight.cargo.site/t/original/i/4ee526f8ab5a805755d51db5eccec56638f1a8ab770be6c30a4aeffafc1df2c0/37753_Moov_Brandbook_d_3.jpg" data-mid="186322074" border="0"  src="https://freight.cargo.site/w/1000/i/4ee526f8ab5a805755d51db5eccec56638f1a8ab770be6c30a4aeffafc1df2c0/37753_Moov_Brandbook_d_3.jpg" /&#62;&#60;img width="1610" height="1080" width_o="1610" height_o="1080" data-src="https://freight.cargo.site/t/original/i/52bc89fd4b4650c340a50751eefca71953071b43ff387c62a8e5647b3c8fea3f/37753_Moov_Brandbook_d_2.jpg" data-mid="186322075" border="0"  src="https://freight.cargo.site/w/1000/i/52bc89fd4b4650c340a50751eefca71953071b43ff387c62a8e5647b3c8fea3f/37753_Moov_Brandbook_d_2.jpg" /&#62;

&#60;img width="1500" height="1080" width_o="1500" height_o="1080" data-src="https://freight.cargo.site/t/original/i/27a86a39c108eac3486bfa57152649c15cfeba626f42419b1d939d7db685fd84/37753_Moov_Brandbook_d.jpg" data-mid="186322069" border="0"  src="https://freight.cargo.site/w/1000/i/27a86a39c108eac3486bfa57152649c15cfeba626f42419b1d939d7db685fd84/37753_Moov_Brandbook_d.jpg" /&#62;

&#60;img width="1995" height="1305" width_o="1995" height_o="1305" data-src="https://freight.cargo.site/t/original/i/90fe2321128b2972d9b22772d9f2a5f531bba20634a6ebdd2b9df53a702a0f54/37753_Moov_Brandbook_d_4.jpg" data-mid="186322072" border="0"  src="https://freight.cargo.site/w/1000/i/90fe2321128b2972d9b22772d9f2a5f531bba20634a6ebdd2b9df53a702a0f54/37753_Moov_Brandbook_d_4.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Guts</title>
				
		<link>https://joannazofiaka.com/Guts</link>

		<pubDate>Tue, 13 Jun 2023 11:04:40 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Guts</guid>

		<description>Guts - Harel Innovation Hub Client: HarelYear: 2022Agency: Firma, Tel AvivMedia: print, digitalRole: brand design lead





	I created a branding for Guts, a hub for creativity and innovation established by one of the largest insurers in Israel, Harel. The chosen route for the brand was called "Bold" because being bold also means having guts. This concept represents creativity, progress, innovation, and thinking outside the box. 
	

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a90a3f50e9c82d2d06dfc0d4b9b46d7e88d40b82afbbf090a7f6b8f45bb4bb26/Logo_guts.gif" data-mid="181921978" border="0"  src="https://freight.cargo.site/w/1000/i/a90a3f50e9c82d2d06dfc0d4b9b46d7e88d40b82afbbf090a7f6b8f45bb4bb26/Logo_guts.gif" /&#62;&#60;img width="8001" height="4501" width_o="8001" height_o="4501" data-src="https://freight.cargo.site/t/original/i/64b82b79d411f6f466dabad748f6ff930b2b710429d3084f7baf3c1b487117d5/GUTS_Branding_Route1_bold_pres_new_Obszar-roboczy-1-kopia-21.png" data-mid="181922002" border="0"  src="https://freight.cargo.site/w/1000/i/64b82b79d411f6f466dabad748f6ff930b2b710429d3084f7baf3c1b487117d5/GUTS_Branding_Route1_bold_pres_new_Obszar-roboczy-1-kopia-21.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/77d75e532cca94dba49340f39db31a96defc1959b5f5c35d78e4f202473af724/Mockups_route1_logo_subline.jpg" data-mid="181921149" border="0"  src="https://freight.cargo.site/w/1000/i/77d75e532cca94dba49340f39db31a96defc1959b5f5c35d78e4f202473af724/Mockups_route1_logo_subline.jpg" /&#62;


	To bring this vision to life, we developed a distinct visual language. The typography in the logo is bold, and one letter stands out with its slanted form. The slanted and dynamic forms take center stage in the layouts, conveying a sense of energy and movement. The color scheme features gradients created from Harel's color palette, adding depth and vibrancy to the brand's visual identity.
	
&#60;img width="8001" height="4501" width_o="8001" height_o="4501" data-src="https://freight.cargo.site/t/original/i/6dec55c39147d4d77d28e6d7cc6230b75da6fb0a9d60c6e06f50c66497354f4d/GUTS_Branding_Route1_bold_pres_new_Obszar-roboczy-1-13.png" data-mid="181921889" border="0"  src="https://freight.cargo.site/w/1000/i/6dec55c39147d4d77d28e6d7cc6230b75da6fb0a9d60c6e06f50c66497354f4d/GUTS_Branding_Route1_bold_pres_new_Obszar-roboczy-1-13.png" /&#62;&#60;img width="8000" height="4501" width_o="8000" height_o="4501" data-src="https://freight.cargo.site/t/original/i/0d790441f4a5fd0e2d23667fbf8ce45b63d3101d37d64e6939d0351584d3105f/GUTS_Branding_Route1_bold_pres_new_Obszar-roboczy-1-15.png" data-mid="181922079" border="0"  src="https://freight.cargo.site/w/1000/i/0d790441f4a5fd0e2d23667fbf8ce45b63d3101d37d64e6939d0351584d3105f/GUTS_Branding_Route1_bold_pres_new_Obszar-roboczy-1-15.png" /&#62;&#60;img width="7966" height="4482" width_o="7966" height_o="4482" data-src="https://freight.cargo.site/t/original/i/b2382f4d09cb3ff4a998bd224c0e378656ab8ae9ad07602c6d30d5458ad6bf39/GUTS_Branding_Route1_bold_pres_new-09.png" data-mid="181921988" border="0"  src="https://freight.cargo.site/w/1000/i/b2382f4d09cb3ff4a998bd224c0e378656ab8ae9ad07602c6d30d5458ad6bf39/GUTS_Branding_Route1_bold_pres_new-09.png" /&#62;&#60;img width="7967" height="4481" width_o="7967" height_o="4481" data-src="https://freight.cargo.site/t/original/i/ee659dc9d7d18ef5c75bfcc81f3500c8df2c13532e32ce90109a0910daed7d4f/GUTS_Branding_Route1_bold_pres_new-06.png" data-mid="181922037" border="0"  src="https://freight.cargo.site/w/1000/i/ee659dc9d7d18ef5c75bfcc81f3500c8df2c13532e32ce90109a0910daed7d4f/GUTS_Branding_Route1_bold_pres_new-06.png" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/6e0950bd2bbddb660efd9ba417c102a2f9593cb67c7489576e1823bf6da9f5ef/Mockups_route1_hebrew2.jpg" data-mid="181921147" border="0"  src="https://freight.cargo.site/w/1000/i/6e0950bd2bbddb660efd9ba417c102a2f9593cb67c7489576e1823bf6da9f5ef/Mockups_route1_hebrew2.jpg" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/b3e091de31ecd0edb29a35f5d20ace72a0789a47d3d0d33a1e7b82697169102d/Mockups_route1_hebrew.jpg" data-mid="181921145" border="0"  src="https://freight.cargo.site/w/1000/i/b3e091de31ecd0edb29a35f5d20ace72a0789a47d3d0d33a1e7b82697169102d/Mockups_route1_hebrew.jpg" /&#62;&#60;img width="3962" height="2250" width_o="3962" height_o="2250" data-src="https://freight.cargo.site/t/original/i/20d394fc06a8d186e6be98df072a6852eba81d7e542df90ac0a58200a8dd56ef/Mockups_route1_hebrew3.jpg" data-mid="181925537" border="0"  src="https://freight.cargo.site/w/1000/i/20d394fc06a8d186e6be98df072a6852eba81d7e542df90ac0a58200a8dd56ef/Mockups_route1_hebrew3.jpg" /&#62;&#60;img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/51bb131878d2e7748bc41555b1ddfc7f320d84fe1de4b1cc8450c6985cf91367/Mockups_route1_hebrew5.jpg" data-mid="181921151" border="0"  src="https://freight.cargo.site/w/1000/i/51bb131878d2e7748bc41555b1ddfc7f320d84fe1de4b1cc8450c6985cf91367/Mockups_route1_hebrew5.jpg" /&#62;


	

Another Route I created was called “Open”. Like open space, open minds, open door to the future.
	
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5892cacc99c169097a60153baf42eeac3b7533553e04a83ae395a1b0b4a4d843/GUTS_route2_out_of_the_box_boards_Obszar-roboczy-1.png" data-mid="181924019" border="0"  src="https://freight.cargo.site/w/1000/i/5892cacc99c169097a60153baf42eeac3b7533553e04a83ae395a1b0b4a4d843/GUTS_route2_out_of_the_box_boards_Obszar-roboczy-1.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dce3f111cc5e404248545c48bd277ebd070474f748e203ea72365b0762a5ab11/GUTS_OPEN.gif" data-mid="181925214" border="0"  src="https://freight.cargo.site/w/1000/i/dce3f111cc5e404248545c48bd277ebd070474f748e203ea72365b0762a5ab11/GUTS_OPEN.gif" /&#62;&#60;img width="1928" height="1084" width_o="1928" height_o="1084" data-src="https://freight.cargo.site/t/original/i/c3761244018908ea49b91d229662831deccaf0b7b0dc435027199e44252f6c77/GUTS_route2_out_of_the_box_boards-13.png" data-mid="181924041" border="0"  src="https://freight.cargo.site/w/1000/i/c3761244018908ea49b91d229662831deccaf0b7b0dc435027199e44252f6c77/GUTS_route2_out_of_the_box_boards-13.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b72038a506a79918843ff1d5bafe4215d546528ac2f2f68cff93ebafca09ebf3/Mockups_route2.jpg" data-mid="181924047" border="0"  src="https://freight.cargo.site/w/1000/i/b72038a506a79918843ff1d5bafe4215d546528ac2f2f68cff93ebafca09ebf3/Mockups_route2.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/580765f809d8797dd544fb4d4b3bb8389b0d8fae31d2b07ae5dfb2dee857cf12/Mockups_route13.jpg" data-mid="181923648" border="0"  src="https://freight.cargo.site/w/1000/i/580765f809d8797dd544fb4d4b3bb8389b0d8fae31d2b07ae5dfb2dee857cf12/Mockups_route13.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3d8f7d328f295f6aca0d30b43dce8e94f5b2d74781fb0d1ddc2beaefb1fb476a/Mockups_route24.jpg" data-mid="181924053" border="0"  src="https://freight.cargo.site/w/1000/i/3d8f7d328f295f6aca0d30b43dce8e94f5b2d74781fb0d1ddc2beaefb1fb476a/Mockups_route24.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/fc5c800a8bb1fbb020651f4b33a7530a373eb5fe72db986405d74ddc586e62d7/Mockups_route25.jpg" data-mid="181924056" border="0"  src="https://freight.cargo.site/w/1000/i/fc5c800a8bb1fbb020651f4b33a7530a373eb5fe72db986405d74ddc586e62d7/Mockups_route25.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Filmkunstmesse Leipzig</title>
				
		<link>https://joannazofiaka.com/Filmkunstmesse-Leipzig</link>

		<pubDate>Sat, 29 Jan 2022 19:02:33 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Filmkunstmesse-Leipzig</guid>

		<description>Filmkunstmesse Leipzig
Filmfestival in Leipzig

Client: AG KinoYear: 2020
Agency: Hatch Media: Print, Web, OOH
 Role: concept,&#38;nbsp;design
&#60;img width="2601" height="3939" width_o="2601" height_o="3939" data-src="https://freight.cargo.site/t/original/i/34dad160583e218a49e17b4795d1befe94a6fbf31cd3ed3aba33e9b9a3368abb/Poster-0496-1-2020-01-22.jpeg" data-mid="131852446" border="0"  src="https://freight.cargo.site/w/1000/i/34dad160583e218a49e17b4795d1befe94a6fbf31cd3ed3aba33e9b9a3368abb/Poster-0496-1-2020-01-22.jpeg" /&#62;

	&#60;img width="3744" height="5616" width_o="3744" height_o="5616" data-src="https://freight.cargo.site/t/original/i/c5458233794107d6a5074d559db7ce664a509d5488965853c0af5416e3135a18/Wall-1387-2020-01-23.jpeg" data-mid="131852444" border="0"  src="https://freight.cargo.site/w/1000/i/c5458233794107d6a5074d559db7ce664a509d5488965853c0af5416e3135a18/Wall-1387-2020-01-23.jpeg" /&#62;&#60;img width="7360" height="4912" width_o="7360" height_o="4912" data-src="https://freight.cargo.site/t/original/i/6a85fac279a436c42b9a7fa770038eb7551804429667e4fee2cf3bf60942cb57/Book-1021-2020-01-22.jpeg" data-mid="131852608" border="0"  src="https://freight.cargo.site/w/1000/i/6a85fac279a436c42b9a7fa770038eb7551804429667e4fee2cf3bf60942cb57/Book-1021-2020-01-22.jpeg" /&#62;
	&#60;img width="4179" height="2781" width_o="4179" height_o="2781" data-src="https://freight.cargo.site/t/original/i/05b49a6b073e9c7bc290ca1d0116753edab453b0d4001c4b921b9cf00398259f/Billboard-0490-2020-01-23.jpg" data-mid="131852511" border="0"  src="https://freight.cargo.site/w/1000/i/05b49a6b073e9c7bc290ca1d0116753edab453b0d4001c4b921b9cf00398259f/Billboard-0490-2020-01-23.jpg" /&#62;&#60;img width="2601" height="3939" width_o="2601" height_o="3939" data-src="https://freight.cargo.site/t/original/i/369ebd0afebfc2ba9e56a2abb6d5f4a07a88fd375ce74a77e6b93233cd52c84d/Poster-0496-2020-01-22.jpeg" data-mid="131852447" border="0"  src="https://freight.cargo.site/w/1000/i/369ebd0afebfc2ba9e56a2abb6d5f4a07a88fd375ce74a77e6b93233cd52c84d/Poster-0496-2020-01-22.jpeg" /&#62;
&#60;img width="4179" height="2781" width_o="4179" height_o="2781" data-src="https://freight.cargo.site/t/original/i/05b49a6b073e9c7bc290ca1d0116753edab453b0d4001c4b921b9cf00398259f/Billboard-0490-2020-01-23.jpg" data-mid="131852511" border="0"  src="https://freight.cargo.site/w/1000/i/05b49a6b073e9c7bc290ca1d0116753edab453b0d4001c4b921b9cf00398259f/Billboard-0490-2020-01-23.jpg" /&#62;
	&#60;img width="2592" height="3888" width_o="2592" height_o="3888" data-src="https://freight.cargo.site/t/original/i/82dff943c1c3e21ffaa0c0907e31ff93d57253b4ef2442ec5fa70fa85732685a/Banner-0417-2020-01-22.jpeg" data-mid="131852601" border="0"  src="https://freight.cargo.site/w/1000/i/82dff943c1c3e21ffaa0c0907e31ff93d57253b4ef2442ec5fa70fa85732685a/Banner-0417-2020-01-22.jpeg" /&#62;
	
    




</description>
		
	</item>
		
		
	<item>
		<title>Sony Music Culture Magazine #1</title>
				
		<link>https://joannazofiaka.com/Sony-Music-Culture-Magazine-1</link>

		<pubDate>Thu, 11 Nov 2021 21:18:19 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Sony-Music-Culture-Magazine-1</guid>

		<description>Sony Music Culture Magazine #1

Client: Sony Music GermanyYear: 2021
Agency: HatchMedia: print
 Role: design,&#38;nbsp;art direction, illustration
&#60;img width="3843" height="3024" width_o="3843" height_o="3024" data-src="https://freight.cargo.site/t/original/i/654757186434a2016ff00548b74076a71fc1d3eb1b958a321d66700ee4e36fe6/Mag1.jpg" data-mid="124513158" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/654757186434a2016ff00548b74076a71fc1d3eb1b958a321d66700ee4e36fe6/Mag1.jpg" /&#62;&#60;img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/05c859ab11034d6411ccce734a327aa745f0d9555b7d0d07a5910f0351d6808b/Mag6.jpg" data-mid="124513160" border="0"  src="https://freight.cargo.site/w/1000/i/05c859ab11034d6411ccce734a327aa745f0d9555b7d0d07a5910f0351d6808b/Mag6.jpg" /&#62;&#60;img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/46d0eedfa76590b3c5be7451dc0b06e3dffcd5c93696dbef12a1df0849541b08/Mag3.jpg" data-mid="124513164" border="0"  src="https://freight.cargo.site/w/1000/i/46d0eedfa76590b3c5be7451dc0b06e3dffcd5c93696dbef12a1df0849541b08/Mag3.jpg" /&#62;&#60;img width="3887" height="5830" width_o="3887" height_o="5830" data-src="https://freight.cargo.site/t/original/i/b0ef18c5ad62236f256abea1222191725266e05591722e94ceeb2c29296ff992/Sony_Illustration_Auswahl-02.png" data-mid="124512223" border="0"  src="https://freight.cargo.site/w/1000/i/b0ef18c5ad62236f256abea1222191725266e05591722e94ceeb2c29296ff992/Sony_Illustration_Auswahl-02.png" /&#62;&#60;img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/7f6fc34681fa6c0765f54f86fbefee2912e44edc64292f51162e250838b739f0/Mag4.jpg" data-mid="124513162" border="0"  src="https://freight.cargo.site/w/1000/i/7f6fc34681fa6c0765f54f86fbefee2912e44edc64292f51162e250838b739f0/Mag4.jpg" /&#62;
&#60;img width="3509" height="2482" width_o="3509" height_o="2482" data-src="https://freight.cargo.site/t/original/i/a61502aee924c8136cf2ac9379285f2bd2c2209d5c4dae29325a93b79b1c6035/Sony_Illustration_Auswahl-01.png" data-mid="124512224" border="0"  src="https://freight.cargo.site/w/1000/i/a61502aee924c8136cf2ac9379285f2bd2c2209d5c4dae29325a93b79b1c6035/Sony_Illustration_Auswahl-01.png" /&#62;&#60;img width="3509" height="2482" width_o="3509" height_o="2482" data-src="https://freight.cargo.site/t/original/i/c9c9cf7796090ab5667d7369c254fe043e43cec4ea54512f0782a3a0b0b853d2/Sony_Illustration_Auswahl-04.png" data-mid="124512235" border="0"  src="https://freight.cargo.site/w/1000/i/c9c9cf7796090ab5667d7369c254fe043e43cec4ea54512f0782a3a0b0b853d2/Sony_Illustration_Auswahl-04.png" /&#62;&#60;img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/1096b88efbc7700251547424e8d553ea75aa31024ac5664028a328c39dbb579e/Mag2.jpg" data-mid="124513165" border="0"  src="https://freight.cargo.site/w/1000/i/1096b88efbc7700251547424e8d553ea75aa31024ac5664028a328c39dbb579e/Mag2.jpg" /&#62;
	&#60;img width="3783" height="2704" width_o="3783" height_o="2704" data-src="https://freight.cargo.site/t/original/i/5453c0026db7dd26386cb31f1c43c9f56a37abefa3c8bf46cc10d73c9298f1e8/Mag5.jpg" data-mid="124513688" border="0"  src="https://freight.cargo.site/w/1000/i/5453c0026db7dd26386cb31f1c43c9f56a37abefa3c8bf46cc10d73c9298f1e8/Mag5.jpg" /&#62;&#60;img width="3509" height="2482" width_o="3509" height_o="2482" data-src="https://freight.cargo.site/t/original/i/0e0d62f79ba9748c97ad2996fc05bde1fa844826d27481fcf66ee2bc4ecd9de5/Sony_Illustration_Auswahl-03.png" data-mid="124514339" border="0"  src="https://freight.cargo.site/w/1000/i/0e0d62f79ba9748c97ad2996fc05bde1fa844826d27481fcf66ee2bc4ecd9de5/Sony_Illustration_Auswahl-03.png" /&#62;&#60;img width="3932" height="3024" width_o="3932" height_o="3024" data-src="https://freight.cargo.site/t/original/i/4716db2208ef55aec6e99b704a8b23880cd15bbe237c65277e0c2c0cf378293d/IMG_4446.jpg" data-mid="132014832" border="0"  src="https://freight.cargo.site/w/1000/i/4716db2208ef55aec6e99b704a8b23880cd15bbe237c65277e0c2c0cf378293d/IMG_4446.jpg" /&#62;&#60;img width="4961" height="3508" width_o="4961" height_o="3508" data-src="https://freight.cargo.site/t/original/i/d4972ff7b9992bac288a023070615eb1e4f5b52065883a68bbbd623ca50c8b85/Clueso-1.jpg" data-mid="132014830" border="0"  src="https://freight.cargo.site/w/1000/i/d4972ff7b9992bac288a023070615eb1e4f5b52065883a68bbbd623ca50c8b85/Clueso-1.jpg" /&#62;&#60;img width="3883" height="3024" width_o="3883" height_o="3024" data-src="https://freight.cargo.site/t/original/i/aefe1c2fc2c209aa45ccd3a2e177b0c6678744176514107ce56a2d1e6fd575cb/Mag7.jpg" data-mid="124514429" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/aefe1c2fc2c209aa45ccd3a2e177b0c6678744176514107ce56a2d1e6fd575cb/Mag7.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Out Loud</title>
				
		<link>https://joannazofiaka.com/Out-Loud</link>

		<pubDate>Thu, 11 Nov 2021 18:54:15 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

		<guid isPermaLink="true">https://joannazofiaka.com/Out-Loud</guid>

		<description>Out Loud - AR Instagram filter created on an occasion to celebrate Pride on Saint Christopher's Day in Berlin in 2021 by&#38;nbsp;Johwska

Client: Sony Music GermanyYear: 2021
Agency: HatchMedia: digital, social media
 Role: art direction
Try it here

    
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		<title>Eppendocs</title>
				
		<link>https://joannazofiaka.com/Eppendocs</link>

		<pubDate>Thu, 27 Jan 2022 18:51:04 +0000</pubDate>

		<dc:creator>joannazofiaka</dc:creator>

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		<description>Eppendocs Website

Client: EppendocsYear: 2019
Agency: Hatch Media: web
 Role: design, art direction, illustration
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